

Turning a Portfolio Into a Story for JLK Interiors
Challenge
Jamie, the founder of JLK Interiors, has been designing homes since 2001. Though his work spoke for itself, he lacked a digital presence that truly represented his brand. After several failed attempts to find the right partner, he reached out to us.
He didn’t want a basic website — he wanted a custom platform that could:
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Tell the story behind each project, not just show pictures
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Make it easy to manage and update content on his own
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Include a smart contact form to filter serious client inquiries
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Feature a clean CMS to upload projects and galleries without hassle
The Solution
We approached the project with a focus on clarity, usability, and storytelling. Our team designed a fully custom website that reflects Jamie’s design philosophy — clean, thoughtful, and welcoming.
To showcase his work in a way that felt more like a story than a static gallery, we built a custom portfolio CMS. Now, Jamie can easily upload new projects with rich descriptions, multiple images, and detailed insights — all without touching a line of code.

We also developed a smart contact form that includes project-specific questions to filter serious inquiries. This simple change dramatically reduced spam and made it easier for Jamie to connect with the right clients.
The result? A site that’s not only beautiful but actually works for the business.

Result
Jamie now has a website that reflects the elegance of his work. He’s seeing more qualified inquiries and confidently using the site as a key part of his business.
Scopes
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Custom Design
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WordPress Development
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Story-based Portfolio
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Smart Contact Form
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Mobile Responsive
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Easy-to-Manage CMS

Jamie King
Founder & CEO, JLK Interiors